Sustainability starts at the idea stage

Life Cycle Thinking

Our focus on product sustainability begins with the very first idea for a design and continues through procurement, manufacturing, transportation and disposal. It governs the materials we choose, emissions and user-friendliness, the ease and efficiency of service and the products' degree of recyclability.

Life Cycle Thinking

The ambition is to limit the environmental impact of the products in every stage of their life cycle. Life Cycle Thinking is extending beyond the focus on the production facility so that environmental impact over the product's entire life cycle is taken into account. Life Cycle Thinking helps to continuously improve the environmental ­aspects of the products and processes in every phase of the product life cycle, from product development and raw material sourcing, manufacturing and distribution, through use and/or consumption, to recycling of materials and disposal. Life Cycle Thinking seeks to identify possible improvements to products in the form of lower environmental impacts and reduced use ­of resources across all life cycle stages.

Product development 

About 70% of the environmental impact of a product is determined at the design stage. The Husqvarna brand has conducted additional life cycle screening to assess the environmental impact of its products, and has developed processes further to cater for restricted materials requirements.


Sustainability requirements have been imposed on the suppliers of direct materials. These requirements have been communicated to our 150 largest suppliers covering about 70% of the Group's purchasing spend. Sustainability audits have been conducted at 15 selected suppliers in China.


Manufacturing is located close to end-users, mainly in North America and in Europe but also in Asia.

Energy efficiency has been a priority throughout 2103. Energy efficiency programs have been initiated and an energy strategy has been developed for production facilities in central Europe.

Projects including closed loop systems have been initiated to reduce emissions from production facilities.


Carbon emissions from transportation have been monitored for the past few years. A new method that facilitates efficient data collection was introduced in 2013.


The range of semi-professional battery-powered products was extended in 2013. According to life cycle assessments, these products have a considerable lower environmental impact compared to petrol-powered products.


More products have been introduced with technologies that result in lower fuel consumption and lower carbon emissions.


There was further development of the agreements the Group has with external parties regarding the recycling of products and producer responsibility.

The Green Dot symbol can be found on product packaging.


Related information

Environmental policy